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recording-subtitles/Pre-Event/Project.kdenlive.srt
2021-11-13 13:03:06 +01:00

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[Autogenerated]
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okay so first of all thank you
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for everyone for attending this Pre-MatomoCamp
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events are today so from now
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until the let's say the next the
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sixty minutes so forty five minutes of
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presentation plus fifteen minutes of
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questions and an answer i'm going to
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talk about the specific topic which is
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a Matomo tagged manager and i'm
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going to try to cover as many
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things i can so that's why i
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decided to name it from eight to
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setup my name is a whole new
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sheldon i'm a professional consultant and trainer
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on net more analytics and as well
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i got to weave a couple of
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friends this crazy idea of creating an
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event named metal camp which will be
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added next the monsoon sell two days
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exactly from now where the id is
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twelve people from all over the world
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to come on stage and make a
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presentation about met to move
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analytics so as i am doing to
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dish about to the sub presentation so
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i choose the specific topic because the
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last summer we ran a salvage on
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the matter will cancel my promote kemp
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dot org silva asking about what kind
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of topic would you like us to
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cover
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during the multiple camp event which would
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be on november the fourth and november
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the fifth and the one topic which
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was highly asked was a madman tag
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module so the idea was to dare
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to talk about met more tag manager
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and why are we talking about an
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events prayer event to date rest of
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you shall evan
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we'll be in one nonce the idea
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is that as it's the first time
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that we organize such an event we
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have a team who will it said
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don't know each other was no let's
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say i t infrastructure define we decided
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to launch a prayer event in order
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to test our i t infrastructure in
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order to ensure that under the day
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we are able
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to scale the different conferences for the
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volume of attendees so this what we
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are doing to death or what he
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would like to thank two guys while
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behind the screen of his behind the
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several let's say lucasfilm glad that you
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just hear indian tradition wasn't going to
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me and as well as vinyl top
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weezer from the company name of hunter
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digital and huila in fact the scale
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to silva and installed a different software
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on the several in order for us
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to be able to add this printer
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to my camp and the met to
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move camp event asthma issue have any
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questions at any time
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please feel free to drop us an
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email directly unmet to mowjcamp dot org
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so i can shook his website silk
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here is the the websites or metal
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can that blog just need to go
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over here and write and contact us
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so as what you can do is
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you can go on the live thats
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met to move or come the dog
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so you can click over here and
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if you click over here you will
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get in fact access to the stream
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that you are currently viewing right now
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and in addition to that at the
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bottom of the page or you're going
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to see the metrics chat which is
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at the chub that we use in
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order to communicate with wifi chosen and
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of course the place
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where you can ask some mark some
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questions or so yes if you have
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some question please feel free to use
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fazer contact us page and all you
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can as well use directly to chat
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over here or on which you cannot
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send some question i can see already
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that someone is typing in something so
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if you have some question didn't
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weave hazel event all the presentations attending
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to their bed metamora take my job
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please feel free to do so
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i saw the topic of today is
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metamodel tag manager so we're going to
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first start with a definition metamodel tag
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manager is what we call it target
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management systems authority already like three big
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word here tag management and system management
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system you
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probably already and you are probably familiar
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with it so if you are taking
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a content management system for example such
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as group power such as wordpress such
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as i dunno proprietary solutions such as
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weeks of that kind of thing you
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know whether you what it refers to
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content management system is
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software which is here in order to
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manage some content such as posts suggest
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pages such as media or any kind
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of also that said content that you
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can imagine in a tag management system
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instead of managing contents like must be
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media and text content
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you have to manage what we call
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tags and tags are nothing more than
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in fact tracking codes and some of
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you may not be familiar with tracking
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codes but you may i guess i've
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seen at least once when you access
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to you matter more installation and then
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and the first let's add the first
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step that you need to know he
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built up to send some data to
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your manual is to copy and paste
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a snippet of tracking code or we
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can call even if the tag which
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looks like this and this is exactly
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what we are talking about here times
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are nothing more than those nipples of
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god that you insult on your
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a website in order to push data
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to matter what would you sweat about
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so metamodel tag manager is nothing more
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than a piece of software a place
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where you're gonna manage instead of content
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you manage tags you manage striking codes
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in order to push yield that i
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could
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tion to the next level is what
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it is about so of course for
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most of the people that don't really
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see the advantage of fit because they
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are used to play with these single
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tracking code which is pushing most of
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the time enough information in order to
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to start in fact your analysis because
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it's b
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rushing out of the page that you
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are looking out is pushing out for
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the enabling trekking two clicks which are
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performing downloadable clicks donated by fighters and
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out links but it meant then that
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in some cases you may want to
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collect more interaction than the switch for
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exam
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for tomorrow he might be interested in
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in measuring the fact that people are
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scrolling down the page because you would
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like to know is they read your
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content entirety or at least if they
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view it entirely if you have some
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videos on your website you may be
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interesting and no english people are clicking
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on the play button pause button if
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shoves
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the picture on on your website and
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when you although your mouse of a
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damsel cause it gets bigger lakes elsa
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zoom which is happening that's typically the
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kind of thing that you want to
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perform with an additional let's add tracking
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data collection and let's say scenario system
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and it's exactly what you do live
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a tight measurement system
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right away within this presentation i will
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have cause nemo which was a website
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and really implemented tech management system in
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order for you guys to syria how
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you can push your that that prediction
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to the to the next level
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this is exactly what i what i
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just mention i'm not going to go
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back on it and why should you
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use a tag management system or why
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she views net html tag manager while
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for better management so it's exactly like
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a cms so in the cms you
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create a lot of blog posts
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post credit different pages you have different
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hotels and you know when it's published
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who has done what and when is
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exactly the same thing with a tag
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management system the idea is to have
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a backhand on which you know what
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the different tracking codes which have been
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implemented on your website who has done
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what what has been implemented
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did and here we are talking about
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project management that's more transparency within your
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organization about knowing about what your colleagues
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have implemented already abouts i'd say so
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about better communication between your i t
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teams and marketing and communication teams it's
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of course easy
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to to know the what happened in
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the history of your website in terms
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of in terms of data collection it
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says well better in terms of sexual
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eighteen the sense that you know at
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least what is deployed and when it
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is deployed and it can in some
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cases decrease the loading time of your
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website because
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most of the time what what you
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do when you implement for the first
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time your basic tracking code on on
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your website you'll just cutting and pasting
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it everywhere and when you add some
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other tracking code you may have the
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same lets said the same configuration like
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putting it everywhere was with the tiger
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management system you can decide
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when you would like those tags to
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be triggered or not and of course
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if you optimize this while you can
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only measure what you need and not
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the extra data that you'll probably never
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look at
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and those as well and this is
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very important to get them awkward to
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me too marketing and communication team that
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said to none they keep teams and
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it allowed them to more easily deploy
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advance a measurement without relying on let's
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say on some deployment time from
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the eighty two
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the whole tag management system or a
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walking while you've seen it it's pretty
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similar to what you are used to
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because most of the time you copy
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and paste the striking color you put
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it on all the pages with the
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deployment of a tag management system or
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do you need to do is that
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instead of copying and pasting this code
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and all the pages what you do
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just click over here as it's very
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simple isn't a metal type measure and
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in fact you take this snippet of
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code that you put those wet on
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all the pages in fact this code
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is going to substitute this one okay
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so you take this one you copy
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and paste it on all the pages
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on your website and what
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then on this one is deployed everywhere
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on on your website on all the
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pages on your website then you can
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in fact use the back end of
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the tag management system which will be
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displayed over here so if you cannot
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seats right now in your manual installation
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that's probably because
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maybe he doesn't have been installed so
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it's a plugin that you need to
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download and activate it's a flipper again
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you don't have to pay for it
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all either it means that someone give
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you an access to maximo that you
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have extra rights in order to have
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an access to its we met tomorrow
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you have the super user you are
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and mean
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you have the right access to have
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the read access and you'll get done
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and use access and you get as
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well as special rights for the tag
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manager so in order to play with
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it you will need to escape to
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your admin also beggars i don't remember
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which one you know they'll fold them
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to give you an access to it
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and to get an access to it's
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what you just
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need to click and then you would
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see shield the the backend and healed
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the backend in fact over here represent
295
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all the the tags and then different
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configuration i'm going to talk about later
297
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on which will in fact of fighting
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the failed thanks to the tracking code
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that i was that way string you
300
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just right so in fact here this
301
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is what we can call a master
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tracking code which gun control okay what's
303
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going to execute everything which is located
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over here within this this beckon
305
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i
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to make it simpler this is the
307
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classical configuration that that's odd so far
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so this is your your website without
309
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tag management system so you have let's
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say one tracking code one tag for
311
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every solution that you want to do
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that that you use in order to
313
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collect some data so let's imagine that
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here instead of analytics the jazz it's
315
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your classic metal tracking code here is
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another tracking code that juggling started because
317
00:12:32,610 --> 00:12:34,320
i dunno you are playing with some
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advertising networks okay without naming it like
319
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the big
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the big american one of let's say
321
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conversion tracking code and then in addition
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to that you have as well and
323
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those are tracking code such as let's
324
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say that'd be testing and a b
325
00:12:49,650 --> 00:12:52,410
testing submission with a tag management system
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was going to happen is that you'll
327
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just going to have your contain over
328
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hips which is the messed up tag
329
00:12:57,300 --> 00:12:59,190
that was showing you some minutes ago
330
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so the metal motel manager digests container
331
00:13:03,600 --> 00:13:06,120
and then in fact all those scripts
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are going to be added within this
333
00:13:08,550 --> 00:13:11,130
one thanks to the eu-wide that we
334
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can see over here so here i'm
335
00:13:13,620 --> 00:13:15,240
going to go into detailing this one
336
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but as you can see i can
337
00:13:17,160 --> 00:13:19,290
add tags so it's not like
338
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i only sent out around that tomorrow
339
00:13:22,380 --> 00:13:25,290
technology's a genuine name in order to
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be able let's say to collect together
341
00:13:28,890 --> 00:13:31,980
all the different tracking codes that you
342
00:13:31,980 --> 00:13:34,140
would like to send to was a
343
00:13:34,140 --> 00:13:36,450
playoffs all was the solutions that you
344
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are on your on yourself out so
345
00:13:38,190 --> 00:13:39,577
all you can do
346
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is probably one of the one that
347
00:13:40,980 --> 00:13:42,510
you will play the most with which
348
00:13:42,510 --> 00:13:44,400
is custom html which allows you to
349
00:13:44,400 --> 00:13:46,500
cook and paste any script that you
350
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want over here and i am on
351
00:13:49,650 --> 00:13:51,450
small flat out this is exactly what
352
00:13:51,450 --> 00:13:54,060
what we want to to perform here
353
00:13:54,060 --> 00:13:56,400
is that to us within one single
354
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system and a tag management system all
355
00:13:58,830 --> 00:13:59,790
all different tracking
356
00:13:59,820 --> 00:14:02,640
codes held out to organize better or
357
00:14:02,699 --> 00:14:03,810
that connection modem
358
00:14:05,280 --> 00:14:07,710
and this is what i just explained
359
00:14:07,710 --> 00:14:09,030
so this is the messed up tracking
360
00:14:09,030 --> 00:14:10,500
code that you need to implement on
361
00:14:10,500 --> 00:14:12,810
your website in order to get started
362
00:14:12,810 --> 00:14:15,210
of course according to a different cms
363
00:14:15,240 --> 00:14:17,430
that you are using ours as already
364
00:14:17,430 --> 00:14:19,260
some plugins which are yelled down in
365
00:14:19,260 --> 00:14:21,180
order for you to ever make this
366
00:14:21,210 --> 00:14:23,550
installation event event faster
367
00:14:24,750 --> 00:14:27,780
i hold does the tag management system
368
00:14:27,780 --> 00:14:29,910
walk while he talks we've made me
369
00:14:29,910 --> 00:14:33,150
three components the first one is what
370
00:14:33,150 --> 00:14:34,770
we call a target so the tag
371
00:14:34,770 --> 00:14:38,130
represents the position for which you would
372
00:14:38,130 --> 00:14:40,178
like to send the data to so
373
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is what we have over here this
374
00:14:41,400 --> 00:14:42,930
is the list of the different tracking
375
00:14:42,930 --> 00:14:44,910
code that's that can
376
00:14:44,910 --> 00:14:47,910
can pick up unless you choose a
377
00:14:47,940 --> 00:14:49,500
tag so let's i want to send
378
00:14:49,500 --> 00:14:52,170
the data to metromile then you're going
379
00:14:52,170 --> 00:14:53,610
to configure it i'm going to go
380
00:14:53,610 --> 00:14:56,190
into detail into this one electron and
381
00:14:56,190 --> 00:14:58,831
then you need to explain when you
382
00:14:58,831 --> 00:15:01,050
would like the given tag to be
383
00:15:01,050 --> 00:15:03,930
triggered said to be executive i'm going
384
00:15:03,930 --> 00:15:05,070
to take that exempt
385
00:15:05,070 --> 00:15:07,380
follow the diet some minutes ago which
386
00:15:07,380 --> 00:15:09,270
was about cap you would like to
387
00:15:09,270 --> 00:15:11,820
measure the fact that people ask calling
388
00:15:11,820 --> 00:15:13,770
down your website and you would like
389
00:15:13,770 --> 00:15:16,890
to send this information to mathml so
390
00:15:16,890 --> 00:15:18,480
what you will do is that you
391
00:15:18,480 --> 00:15:20,340
pick up a tag which is met
392
00:15:20,340 --> 00:15:21,690
to one that he takes tag you're
393
00:15:21,690 --> 00:15:23,070
probably going to send what we call
394
00:15:23,112 --> 00:15:25,230
an event which is an interaction
395
00:15:25,230 --> 00:15:27,630
one so you send an interaction to
396
00:15:27,630 --> 00:15:30,180
maximal and you would like this to
397
00:15:30,180 --> 00:15:32,280
happen every time that someone is cutting
398
00:15:32,280 --> 00:15:34,588
down and to do so what you
399
00:15:34,588 --> 00:15:35,970
will do is that you will select
400
00:15:36,660 --> 00:15:39,960
a second let's say nickname the components
401
00:15:40,020 --> 00:15:42,450
that we have willing to take measurements
402
00:15:42,540 --> 00:15:45,270
of vocabulary which is a trigger
403
00:15:45,390 --> 00:15:46,410
and this is what we have over
404
00:15:46,410 --> 00:15:48,240
here so here you get the list
405
00:15:48,240 --> 00:15:50,520
of trigger so to send a condition
406
00:15:50,880 --> 00:15:52,740
in order for the tracking code to
407
00:15:52,740 --> 00:15:54,690
be executed and here you are going
408
00:15:54,690 --> 00:15:56,670
to select toys r borrow e underscore
409
00:15:56,670 --> 00:15:59,310
rich enough to say okay if someone
410
00:15:59,310 --> 00:16:01,590
is cutting down the page i want
411
00:16:02,760 --> 00:16:04,560
the tag to be filed and here
412
00:16:04,770 --> 00:16:06,540
by default is going to be failed
413
00:16:06,540 --> 00:16:08,460
every time that's the people are going
414
00:16:08,460 --> 00:16:10,620
to scroll down more than fifty percent
415
00:16:10,620 --> 00:16:11,820
of the page or you can of
416
00:16:11,820 --> 00:16:13,260
course change that out and say okay
417
00:16:13,560 --> 00:16:15,540
when the score up to ninety percent
418
00:16:15,540 --> 00:16:17,133
of the page and this is what
419
00:16:17,133 --> 00:16:19,620
it's going to walk so as a
420
00:16:19,620 --> 00:16:22,830
recap it's you select the list
421
00:16:22,830 --> 00:16:23,310
i do
422
00:16:24,570 --> 00:16:26,010
the place where you would like to
423
00:16:26,010 --> 00:16:28,680
send data to as a matter more
424
00:16:28,680 --> 00:16:31,710
a zone advertising platform or a seventy
425
00:16:31,950 --> 00:16:33,630
and he was a tradition that you
426
00:16:33,630 --> 00:16:36,450
have on on your sarah denver hill
427
00:16:36,450 --> 00:16:38,550
as a trigger you defined a condition
428
00:16:38,580 --> 00:16:39,990
you know deaf on the stack to
429
00:16:40,020 --> 00:16:40,530
deploy
430
00:16:41,670 --> 00:16:44,790
johan in order to execute your tracking
431
00:16:44,790 --> 00:16:47,760
code and the lesson that not least
432
00:16:47,790 --> 00:16:51,900
exactly like in content management system when
433
00:16:51,960 --> 00:16:54,360
you write the blog post is by
434
00:16:54,360 --> 00:16:57,180
default written as a draft and then
435
00:16:57,210 --> 00:16:59,280
if you want to put the clive
436
00:16:59,310 --> 00:17:00,510
to send it for real on your
437
00:17:00,510 --> 00:17:01,710
website you need to pub
438
00:17:01,713 --> 00:17:03,540
leash and this is exactly what we
439
00:17:03,542 --> 00:17:04,770
have over here you see we put
440
00:17:04,890 --> 00:17:07,859
a small rocket's it's the publish button
441
00:17:08,160 --> 00:17:09,329
and when you click on it it
442
00:17:09,329 --> 00:17:11,730
means that's what you configure over here
443
00:17:12,000 --> 00:17:14,130
there's going to be sent to the
444
00:17:14,130 --> 00:17:15,869
solution that you want is a matter
445
00:17:15,869 --> 00:17:17,970
mole or as though they just hazing
446
00:17:17,970 --> 00:17:19,470
platform or any wives
447
00:17:20,670 --> 00:17:22,980
i am not going to detail much
448
00:17:22,980 --> 00:17:27,660
about oid yourself it's a possibility because
449
00:17:27,720 --> 00:17:29,520
i can talk about the profumo they
450
00:17:29,520 --> 00:17:31,050
get dark as would have been valuable
451
00:17:31,320 --> 00:17:32,820
and so on and so forth that's
452
00:17:33,120 --> 00:17:35,310
not going to make it complex so
453
00:17:35,310 --> 00:17:36,600
far i'm just going to make a
454
00:17:36,630 --> 00:17:38,160
brief demo you know the for you
455
00:17:38,400 --> 00:17:40,830
to clearly identify what's the point then
456
00:17:40,830 --> 00:17:43,470
what we are talking about so just
457
00:17:43,740 --> 00:17:46,470
to conclude with lid so the theoretical
458
00:17:46,470 --> 00:17:48,690
approach is that you select a tag
459
00:17:48,960 --> 00:17:50,730
to link it to a trigger and
460
00:17:50,730 --> 00:17:52,230
then you publish okay you send it
461
00:17:52,230 --> 00:17:55,290
live for the sake of the conference
462
00:17:55,290 --> 00:17:56,460
where i'm going to do is that's
463
00:17:56,550 --> 00:17:58,680
i am going to take a real
464
00:17:58,680 --> 00:18:00,690
use case they did is that's
465
00:18:00,990 --> 00:18:02,910
i use a website in the useless
466
00:18:02,910 --> 00:18:05,010
web dot com which is randomly picking
467
00:18:05,010 --> 00:18:06,420
up a website just for you
468
00:18:07,830 --> 00:18:10,170
to know that not undertaking any website
469
00:18:10,200 --> 00:18:12,210
from a client's ninety six this and
470
00:18:12,210 --> 00:18:14,220
i ended up with a differing website
471
00:18:14,340 --> 00:18:15,510
i saw
472
00:18:16,590 --> 00:18:18,360
i dunno this website at all i'm
473
00:18:18,360 --> 00:18:21,000
just going to try to show you
474
00:18:21,000 --> 00:18:23,490
the whole attack metro will be useful
475
00:18:23,490 --> 00:18:26,130
here so as i don't know the
476
00:18:26,130 --> 00:18:27,990
webmaster of the website where i'm going
477
00:18:27,990 --> 00:18:30,840
to use a great extension which i've
478
00:18:30,840 --> 00:18:34,080
been recommended to me by a guy
479
00:18:34,080 --> 00:18:36,330
named thomas pearson from digital his eighties
480
00:18:36,750 --> 00:18:39,450
that's you will probably cease during the
481
00:18:39,450 --> 00:18:40,740
night and the campus is doing a
482
00:18:40,740 --> 00:18:44,790
lot of conferences about animals this extension
483
00:18:44,790 --> 00:18:46,920
is available for google chrome chromium and
484
00:18:47,250 --> 00:18:49,260
everything which is a google from something
485
00:18:49,800 --> 00:18:52,888
it's name user css and javascript and
486
00:18:52,888 --> 00:18:54,750
it's very useful because it allows you
487
00:18:55,020 --> 00:18:56,790
to insult some tracking code
488
00:18:56,940 --> 00:18:59,310
on the websites that you don't own
489
00:18:59,380 --> 00:19:01,170
it's pretty good for fun demoing so
490
00:19:01,200 --> 00:19:02,400
that's that's what i'm going to do
491
00:19:02,400 --> 00:19:02,610
here
492
00:19:03,780 --> 00:19:06,270
i thought first things first that i'm
493
00:19:06,270 --> 00:19:08,280
going to show you what on the
494
00:19:08,280 --> 00:19:10,980
website will look like in metal if
495
00:19:10,980 --> 00:19:14,160
i will have use the tag management
496
00:19:14,160 --> 00:19:16,950
system so i'm going to take the
497
00:19:17,400 --> 00:19:19,260
classic tracking code i'm going to go
498
00:19:19,260 --> 00:19:20,700
over on the website i'm going to
499
00:19:20,700 --> 00:19:23,790
use this given the given extent
500
00:19:24,000 --> 00:19:27,270
so the extension would just require me
501
00:19:27,270 --> 00:19:30,570
to remove the html comments so as
502
00:19:30,570 --> 00:19:33,570
the script tag like this and now
503
00:19:33,570 --> 00:19:35,190
we are good to go so i'm
504
00:19:35,190 --> 00:19:39,690
going to call it originally maximo maximo
505
00:19:39,690 --> 00:19:43,680
camp okay save and let's go okay
506
00:19:43,710 --> 00:19:43,950
so
507
00:19:43,950 --> 00:19:45,240
so now what's going to happen is
508
00:19:45,240 --> 00:19:47,640
that if i look at the website
509
00:19:47,640 --> 00:19:49,440
right now the tracking cubs going to
510
00:19:49,440 --> 00:19:52,050
be implemented so normally if i go
511
00:19:52,140 --> 00:19:54,988
over here on this page i should
512
00:19:54,990 --> 00:19:57,780
see that they get my visits okay
513
00:19:57,780 --> 00:20:00,870
great talks and so this is this
514
00:20:00,870 --> 00:20:04,110
is myself so nothing in craig
515
00:20:04,140 --> 00:20:06,405
bore here okay it's exactly what we
516
00:20:06,405 --> 00:20:08,880
were used to see we were traditional
517
00:20:08,970 --> 00:20:11,010
matter more tracking can as you can
518
00:20:11,010 --> 00:20:12,750
see a face cord down the page
519
00:20:12,930 --> 00:20:15,390
and i've kept my my maximo
520
00:20:17,000 --> 00:20:19,130
in crazy we've come and the reason
521
00:20:19,130 --> 00:20:21,170
is that this is the classic tracking
522
00:20:21,170 --> 00:20:22,700
code so it's just measuring the page
523
00:20:22,700 --> 00:20:24,800
you and just a click as well
524
00:20:24,800 --> 00:20:28,400
on outings and we mentioned it's as
525
00:20:29,390 --> 00:20:33,680
file extension downloads so here let's imagine
526
00:20:33,680 --> 00:20:34,970
for example i would like to track
527
00:20:34,970 --> 00:20:36,710
the number of people which while clicking
528
00:20:36,740 --> 00:20:37,159
on this
529
00:20:37,190 --> 00:20:38,750
given the nature you see him like
530
00:20:38,750 --> 00:20:40,250
clicking like five times on it
531
00:20:41,960 --> 00:20:43,880
nothing's going to happen why is that
532
00:20:43,940 --> 00:20:46,250
why because the classic tracking code of
533
00:20:46,250 --> 00:20:47,750
metal has not been
534
00:20:48,920 --> 00:20:51,260
he's not hyper here if i click
535
00:20:51,260 --> 00:20:53,600
for example hill and our sis as
536
00:20:53,600 --> 00:20:55,940
you can see on the bottom left
537
00:20:55,940 --> 00:20:57,170
of the page is going to go
538
00:20:57,170 --> 00:20:59,090
on the same
539
00:21:00,380 --> 00:21:01,430
i think it's going to go down
540
00:21:01,460 --> 00:21:04,700
index i gonna double check if this
541
00:21:04,700 --> 00:21:06,380
will be measured by metal
542
00:21:07,965 --> 00:21:09,680
yes this one's going to be measured
543
00:21:09,680 --> 00:21:11,240
that may matter more it's just it's
544
00:21:11,246 --> 00:21:13,160
not telling me that his analysis fit
545
00:21:13,160 --> 00:21:15,950
but i could somehow guess it get
546
00:21:15,950 --> 00:21:17,930
in touch either made too so i'm
547
00:21:17,930 --> 00:21:19,370
going to click on it's gonna see
548
00:21:19,430 --> 00:21:19,820
if
549
00:21:20,840 --> 00:21:22,130
if it's gonna walk
550
00:21:25,310 --> 00:21:28,070
no it's not walking so here this
551
00:21:28,070 --> 00:21:29,540
is just what i wanted to show
552
00:21:29,540 --> 00:21:31,430
you is that the classic metro mode
553
00:21:31,458 --> 00:21:33,860
tracking code won't measure up probably everything
554
00:21:33,860 --> 00:21:36,020
that's in it so if you want
555
00:21:36,020 --> 00:21:37,460
to know for example if people are
556
00:21:37,460 --> 00:21:39,530
interacting with your images if you want
557
00:21:39,530 --> 00:21:41,150
to know if people are clicking we're
558
00:21:41,150 --> 00:21:43,010
here on the image if you want
559
00:21:43,010 --> 00:21:43,370
to know
560
00:21:43,430 --> 00:21:45,860
if they reach a specific part of
561
00:21:45,920 --> 00:21:47,435
the content of your page you cannot
562
00:21:47,480 --> 00:21:49,040
do it by default with the classic
563
00:21:49,040 --> 00:21:51,110
tracking code of medical never been to
564
00:21:51,110 --> 00:21:52,880
see what's going to happen if i
565
00:21:52,880 --> 00:21:55,700
deploy a net html tag match of
566
00:21:55,700 --> 00:21:58,100
tracking code so i'm going to go
567
00:21:58,550 --> 00:22:00,860
over here and type manager i'm going
568
00:22:00,860 --> 00:22:02,420
to pickup the
569
00:22:04,490 --> 00:22:08,360
container as i previously mentioned it's what's
570
00:22:08,360 --> 00:22:10,760
going to happen is that's i'm going
571
00:22:10,760 --> 00:22:13,070
to use on small disk this extension
572
00:22:13,220 --> 00:22:17,182
ships so it's arched which one do
573
00:22:17,182 --> 00:22:20,000
i want to play with it's this
574
00:22:20,000 --> 00:22:22,700
one okay i'm going to remove this
575
00:22:22,700 --> 00:22:22,970
one
576
00:22:23,720 --> 00:22:26,030
and now we're gonna see what's going
577
00:22:26,030 --> 00:22:26,870
to happen so
578
00:22:28,310 --> 00:22:31,850
perhaps an unsafe okay what would i
579
00:22:31,850 --> 00:22:32,120
do
580
00:22:32,420 --> 00:22:34,790
now i go back on the page
581
00:22:35,180 --> 00:22:39,110
nothing's going to happen and nothing nothing's
582
00:22:39,110 --> 00:22:40,880
going to be incredible right now because
583
00:22:40,880 --> 00:22:42,710
as you can see from the backend
584
00:22:42,740 --> 00:22:44,840
of my solution i have not yet
585
00:22:44,870 --> 00:22:47,060
configure the different behavior that i want
586
00:22:47,060 --> 00:22:49,490
to measure like the score tracking like
587
00:22:49,490 --> 00:22:50,900
the peak and made two and so
588
00:22:50,900 --> 00:22:52,280
on and so forth so
589
00:22:52,370 --> 00:22:53,300
this is what we're going to do
590
00:22:53,300 --> 00:22:54,950
right now so i'm going to create
591
00:22:54,950 --> 00:22:57,339
a new tag these tags then it'd
592
00:22:57,339 --> 00:22:58,042
be like
593
00:22:59,352 --> 00:23:03,110
the credit makes cool events matter why
594
00:23:03,110 --> 00:23:04,160
it takes so i just want to
595
00:23:04,160 --> 00:23:06,051
have a name which is different than
596
00:23:06,051 --> 00:23:07,280
those of time which is what would
597
00:23:07,370 --> 00:23:09,980
be implemented which is just measurement of
598
00:23:09,980 --> 00:23:10,400
paid you
599
00:23:11,480 --> 00:23:12,560
she i'm going to say okay i
600
00:23:12,560 --> 00:23:15,530
want to measure nevins not pedro because
601
00:23:15,530 --> 00:23:16,970
it does the sense i mean someone
602
00:23:17,030 --> 00:23:18,830
who is running down the pages still
603
00:23:18,830 --> 00:23:20,270
on the same page sure i don't
604
00:23:20,270 --> 00:23:22,160
need another pitcher to be to be
605
00:23:22,160 --> 00:23:22,760
recorded
606
00:23:24,320 --> 00:23:27,350
then i'm gonna have to insult here
607
00:23:27,830 --> 00:23:31,010
different values to see is specific to
608
00:23:31,070 --> 00:23:33,673
events because an event is defined by
609
00:23:33,740 --> 00:23:36,410
category inaction and and the name i
610
00:23:36,410 --> 00:23:39,170
mean that that's what madame louise expecting
611
00:23:39,170 --> 00:23:41,540
twelve as an event so here i
612
00:23:41,540 --> 00:23:43,910
can i can fill them with whatever
613
00:23:43,970 --> 00:23:44,120
day
614
00:23:44,210 --> 00:23:46,940
today was the last time you organize
615
00:23:46,940 --> 00:23:49,880
your company you organize your identity system
616
00:23:49,880 --> 00:23:51,800
in a certain way and you want
617
00:23:51,830 --> 00:23:53,930
to have a naming convention which has
618
00:23:54,350 --> 00:23:56,330
which makes sense so most of the
619
00:23:56,360 --> 00:23:58,220
time it's category and from there events
620
00:23:58,220 --> 00:24:00,380
will be something like cat we want
621
00:24:00,410 --> 00:24:04,250
to measure interactions the action
622
00:24:04,310 --> 00:24:04,760
is
623
00:24:05,990 --> 00:24:08,090
let's send the discord
624
00:24:09,500 --> 00:24:12,710
when people performed a core and name
625
00:24:12,710 --> 00:24:14,810
i could put the same name as
626
00:24:14,810 --> 00:24:17,060
this one but will be like redundant
627
00:24:17,480 --> 00:24:19,340
and so i'm going to do here
628
00:24:19,340 --> 00:24:20,780
is that i'm going to pick up
629
00:24:20,780 --> 00:24:23,630
over here what we call invaluable instead
630
00:24:23,630 --> 00:24:25,310
so valuable means it's not going to
631
00:24:25,310 --> 00:24:27,350
be out coded value like like i
632
00:24:27,350 --> 00:24:28,790
did here is going to be some
633
00:24:28,790 --> 00:24:29,480
sandwiches day
634
00:24:29,480 --> 00:24:32,030
dynamic based on what we called the
635
00:24:32,030 --> 00:24:34,367
dumb of the page document object modernity
636
00:24:34,367 --> 00:24:36,920
which is the information we are on
637
00:24:36,920 --> 00:24:40,820
the page and so here they are
638
00:24:41,240 --> 00:24:43,070
then the one that i'm interested in
639
00:24:43,070 --> 00:24:45,650
is technically being fucked a page where
640
00:24:45,650 --> 00:24:47,360
i but i would rather prefer to
641
00:24:47,360 --> 00:24:49,400
know who felt people are scrolling down
642
00:24:49,400 --> 00:24:49,640
the page
643
00:24:49,640 --> 00:24:51,380
page so i'm going to pick up
644
00:24:51,380 --> 00:24:55,070
over here and scroll and it's this
645
00:24:55,070 --> 00:24:58,280
quarter vertical doesn't they show and to
646
00:24:58,670 --> 00:25:02,690
which level two people score down and
647
00:25:02,690 --> 00:25:04,130
now i'm going to add a trigger
648
00:25:04,580 --> 00:25:06,710
sort of trigger is as i previously
649
00:25:06,710 --> 00:25:09,740
mentioned is the condition for which the
650
00:25:09,800 --> 00:25:11,960
data will be collected so i'm going
651
00:25:11,960 --> 00:25:13,370
to pick up over here those are
652
00:25:13,370 --> 00:25:16,550
rich and i wanted to be filed
653
00:25:16,640 --> 00:25:19,640
i would consider like yeah fifty belsen
654
00:25:19,640 --> 00:25:22,880
please find a niche and and and
655
00:25:22,880 --> 00:25:24,260
that's it so i click over i
656
00:25:24,290 --> 00:25:26,540
can create new trigger so what i
657
00:25:26,600 --> 00:25:28,250
did or healers that i said to
658
00:25:28,250 --> 00:25:29,960
the system police met
659
00:25:30,020 --> 00:25:33,110
tumblr tag manager send an event with
660
00:25:33,200 --> 00:25:35,780
those values was a category direction as
661
00:25:35,780 --> 00:25:38,030
an action score and as a name
662
00:25:38,090 --> 00:25:40,296
have become the dynamic value to which
663
00:25:40,386 --> 00:25:44,720
people scroll down and i want you
664
00:25:44,720 --> 00:25:47,090
to fire every time that someone is
665
00:25:47,810 --> 00:25:50,060
reaching more than fifty percents of
666
00:25:50,240 --> 00:25:51,920
the score of the page and i
667
00:25:51,920 --> 00:25:54,080
can i can create my tag and
668
00:25:54,080 --> 00:25:56,146
i can decide to publish which means
669
00:25:56,146 --> 00:25:59,690
like everything which is now within the
670
00:25:59,690 --> 00:26:02,180
container i wanted to go live so
671
00:26:02,180 --> 00:26:02,990
i go over here
672
00:26:04,160 --> 00:26:05,780
i give up
673
00:26:06,470 --> 00:26:09,320
the name of depression so like a
674
00:26:09,320 --> 00:26:09,920
scroll
675
00:26:11,330 --> 00:26:15,350
deployments deployment and i click over here
676
00:26:15,800 --> 00:26:18,260
and now what's up what is happening
677
00:26:18,260 --> 00:26:20,690
is that every scene which was within
678
00:26:20,990 --> 00:26:23,420
my container so hailed the measurement of
679
00:26:23,420 --> 00:26:25,040
the page you the measurement of core
680
00:26:25,070 --> 00:26:25,520
event
681
00:26:26,750 --> 00:26:28,910
should have been if my team always
682
00:26:28,910 --> 00:26:30,890
going in the right direction shouldn't have
683
00:26:30,890 --> 00:26:32,900
been deployed properly so if i go
684
00:26:32,900 --> 00:26:35,450
now back on the website while nothing
685
00:26:36,530 --> 00:26:39,020
impressive is happening because i have not
686
00:26:39,020 --> 00:26:41,180
yet scored down my page or if
687
00:26:41,180 --> 00:26:42,740
i go over here i would still
688
00:26:42,770 --> 00:26:44,753
say that's ok i'm over here and
689
00:26:44,870 --> 00:26:46,760
the page is chris
690
00:26:46,760 --> 00:26:48,860
city of your time is correct but
691
00:26:48,950 --> 00:26:50,690
i have not yet scored down so
692
00:26:50,690 --> 00:26:52,490
there was no score event with chalmers
693
00:26:52,490 --> 00:26:54,560
job and now he face quarter down
694
00:26:54,710 --> 00:26:55,820
as you can see i'm not yet
695
00:26:55,820 --> 00:26:57,920
at fifty percent so i'm like fifty
696
00:26:57,920 --> 00:27:00,230
percent here if i go back and
697
00:27:00,230 --> 00:27:02,840
let my refresh nothing should happen and
698
00:27:02,960 --> 00:27:04,460
this is no more because i have
699
00:27:04,460 --> 00:27:06,260
not yet reached the fifty plus sometime
700
00:27:06,920 --> 00:27:08,240
in which the fifty best this is
701
00:27:08,240 --> 00:27:10,610
a long page on it's probably ok
702
00:27:10,610 --> 00:27:10,910
i'm
703
00:27:12,200 --> 00:27:14,720
i'm not yet at fifty percent but
704
00:27:14,720 --> 00:27:15,980
i'm just going to refresh in order
705
00:27:15,989 --> 00:27:18,560
to show you that's still not deployed
706
00:27:18,890 --> 00:27:20,690
and now if i go that i
707
00:27:20,690 --> 00:27:23,240
do ok here i guess i reach
708
00:27:23,244 --> 00:27:25,850
a kiss to sixty or seventy percent
709
00:27:26,090 --> 00:27:28,310
so normally if i'm lucky enough i
710
00:27:28,310 --> 00:27:30,440
should fish well ok i'm lucky enough
711
00:27:30,860 --> 00:27:32,060
to see as you can fish
712
00:27:32,450 --> 00:27:34,430
the evans has to be measured so
713
00:27:34,490 --> 00:27:36,890
like okay i reached the more than
714
00:27:36,890 --> 00:27:39,110
sixty percent of the page it's pushing
715
00:27:39,110 --> 00:27:42,740
to the system interaction scored and fifty
716
00:27:42,800 --> 00:27:45,530
reach represent exactly what i wanted and
717
00:27:46,490 --> 00:27:49,130
on those data sent as i decided
718
00:27:49,280 --> 00:27:51,110
to send them as an event that
719
00:27:51,110 --> 00:27:52,280
would sharp overhead and b
720
00:27:52,280 --> 00:27:55,550
behavior and then event and i wish
721
00:27:56,090 --> 00:27:58,100
them over yourself cause it's going to
722
00:27:58,100 --> 00:28:00,680
give me a lot of valuable information
723
00:28:00,680 --> 00:28:02,810
that they didn't have so fossil so
724
00:28:02,810 --> 00:28:05,270
far we've a let's say classic tracking
725
00:28:05,270 --> 00:28:07,492
measurement or i could say that people
726
00:28:07,539 --> 00:28:10,190
are going into page but i don't
727
00:28:10,190 --> 00:28:11,510
know if they are reading the content
728
00:28:11,510 --> 00:28:12,380
one artist
729
00:28:12,440 --> 00:28:13,910
i dunno is that interacting with the
730
00:28:13,910 --> 00:28:16,280
patent owner and thanks to escort tracking
731
00:28:16,280 --> 00:28:17,780
i can or would you say that's
732
00:28:17,780 --> 00:28:20,060
ok at least understood that they can
733
00:28:20,300 --> 00:28:21,740
also go down the page
734
00:28:22,760 --> 00:28:25,430
and let's take maybe another exam poor
735
00:28:25,522 --> 00:28:27,080
i'm going to take this burden which
736
00:28:27,080 --> 00:28:29,210
is the the get in touch i
737
00:28:29,330 --> 00:28:31,669
saw here it's a this one is
738
00:28:31,670 --> 00:28:34,370
more for eye contact interaction so this
739
00:28:34,370 --> 00:28:36,410
is of course very interesting because probably
740
00:28:37,400 --> 00:28:38,720
i mean this guy i don't know
741
00:28:38,810 --> 00:28:40,460
who is behind the website but probably
742
00:28:41,000 --> 00:28:42,650
he or she wants to get
743
00:28:43,010 --> 00:28:45,020
his move to chase or anything slightest
744
00:28:45,830 --> 00:28:49,010
so getting the measurement of people whedon
745
00:28:49,010 --> 00:28:51,650
intend to contact him i think it's
746
00:28:51,650 --> 00:28:53,540
important so i'm going to do is
747
00:28:53,540 --> 00:28:55,910
that i'm going up over night my
748
00:28:55,910 --> 00:28:58,070
mouse of our found the on the
749
00:28:58,400 --> 00:29:01,040
on the elements because i will need
750
00:29:01,280 --> 00:29:03,080
this adamant info
751
00:29:03,080 --> 00:29:05,150
formation in order to configure and i
752
00:29:05,150 --> 00:29:06,830
met him one time manager here what
753
00:29:06,830 --> 00:29:09,080
they can see is that i have
754
00:29:10,400 --> 00:29:12,140
it's a link which is in a
755
00:29:12,180 --> 00:29:15,530
cif which contains an information which is
756
00:29:15,530 --> 00:29:17,420
made to such so as
757
00:29:18,440 --> 00:29:20,570
i text him and which is get
758
00:29:20,570 --> 00:29:22,940
in touch so he like i can
759
00:29:22,940 --> 00:29:25,040
play differently i can configure it differently
760
00:29:25,040 --> 00:29:26,810
but i guess that in my case
761
00:29:26,810 --> 00:29:28,760
i would probably be so okay everytime
762
00:29:28,820 --> 00:29:31,370
someone's going to click on the link
763
00:29:31,490 --> 00:29:34,970
on the page which contained information get
764
00:29:34,970 --> 00:29:37,400
in touch as a text sediment i
765
00:29:37,400 --> 00:29:38,600
want and information
766
00:29:38,660 --> 00:29:40,820
to be sent to more so that
767
00:29:40,880 --> 00:29:42,200
that's what i would do so i'm
768
00:29:42,200 --> 00:29:43,520
going to go back over here with
769
00:29:43,640 --> 00:29:48,680
maximal i'm gonna select matawan ethics as
770
00:29:48,680 --> 00:29:51,140
a target group definitely decide to send
771
00:29:51,140 --> 00:29:52,460
the data to a sub of the
772
00:29:52,464 --> 00:29:54,680
player i mean that that's the refinement
773
00:29:55,100 --> 00:29:58,760
of course depends of the different permission
774
00:29:58,790 --> 00:30:00,529
system that you are using but in
775
00:30:00,529 --> 00:30:02,273
my case i'm just using that one
776
00:30:02,273 --> 00:30:03,768
a tick so i'm going to cut
777
00:30:03,768 --> 00:30:07,370
it like a intense them to contact
778
00:30:08,601 --> 00:30:10,520
intend to contact
779
00:30:11,750 --> 00:30:13,610
the kid when they met more antics
780
00:30:13,730 --> 00:30:16,730
and so here i could decide to
781
00:30:16,730 --> 00:30:18,200
send it as an event or to
782
00:30:18,200 --> 00:30:19,700
send it as a as a goal
783
00:30:20,090 --> 00:30:22,160
maybe for the sake of this example
784
00:30:22,160 --> 00:30:24,770
i'm going to use a goal the
785
00:30:24,770 --> 00:30:26,060
reason why i would like to use
786
00:30:26,060 --> 00:30:28,040
a good just for this presentation for
787
00:30:28,040 --> 00:30:29,630
you guys to see the difference so
788
00:30:30,350 --> 00:30:31,880
let's imagine that i want to
789
00:30:32,375 --> 00:30:34,865
it has a goal like the purpose
790
00:30:34,865 --> 00:30:37,085
of my website is ready to get
791
00:30:37,085 --> 00:30:39,515
some leads to get some contacts and
792
00:30:39,515 --> 00:30:42,455
probably decent direction as family values and
793
00:30:42,455 --> 00:30:44,225
just cutting down if people are screwing
794
00:30:44,225 --> 00:30:45,845
down nothing is standing in the dugout
795
00:30:45,935 --> 00:30:48,215
contact and they'll chase my books receives
796
00:30:48,215 --> 00:30:49,805
a contact me to get in touch
797
00:30:50,105 --> 00:30:52,535
there's probably a highest probably tsh that
798
00:30:52,535 --> 00:30:55,475
all those people convert so that's probably
799
00:30:55,475 --> 00:30:56,765
why i wanted to find a good
800
00:30:56,765 --> 00:30:58,025
heel result in an event
801
00:30:59,555 --> 00:31:02,195
i'm going to add the trigger now
802
00:31:02,555 --> 00:31:05,195
so the trigger will be an interaction
803
00:31:05,195 --> 00:31:06,742
which is based on the click which
804
00:31:06,845 --> 00:31:09,755
lays on the link elemental could it
805
00:31:09,755 --> 00:31:13,025
like link click
806
00:31:14,645 --> 00:31:15,125
me too
807
00:31:16,595 --> 00:31:19,235
and here i'm going to use a
808
00:31:19,235 --> 00:31:21,515
filter because if i just set it
809
00:31:21,515 --> 00:31:23,435
like this it will be like every
810
00:31:23,795 --> 00:31:26,405
link that they click on the website
811
00:31:26,405 --> 00:31:28,325
which will be measured as a goal
812
00:31:28,325 --> 00:31:30,065
that's typically not what i want to
813
00:31:30,065 --> 00:31:31,745
do because they have many links on
814
00:31:31,745 --> 00:31:32,945
the page as you can see i
815
00:31:32,955 --> 00:31:34,895
got one here i got one here
816
00:31:34,895 --> 00:31:36,095
i got i got many
817
00:31:37,505 --> 00:31:38,675
so that that's not what i want
818
00:31:38,675 --> 00:31:40,145
to do so i want to filter
819
00:31:40,145 --> 00:31:41,885
it and i want to socal is
820
00:31:41,885 --> 00:31:44,075
just every time that someone will click
821
00:31:44,495 --> 00:31:46,925
on the element of the page to
822
00:31:46,925 --> 00:31:49,085
say healed the the link where the
823
00:31:49,085 --> 00:31:52,325
value equal to get in touch ok
824
00:31:52,475 --> 00:31:54,395
so click decks get in touch with
825
00:31:54,425 --> 00:31:56,615
him saying okay if someone click on
826
00:31:56,645 --> 00:32:00,455
the link which contain the text which
827
00:32:00,455 --> 00:32:02,495
is in my case getting in touch
828
00:32:03,605 --> 00:32:05,975
okay and now i can i can
829
00:32:05,975 --> 00:32:08,345
crate made by tag us it's nothing
830
00:32:08,345 --> 00:32:09,605
to walks right to work or i
831
00:32:09,605 --> 00:32:12,185
need to do first is to go
832
00:32:12,185 --> 00:32:14,075
over a hill in maximal and i
833
00:32:14,075 --> 00:32:16,385
need to add to the goal because
834
00:32:16,385 --> 00:32:18,605
i haven't done it yet
835
00:32:19,685 --> 00:32:23,101
and then to contact thought for the
836
00:32:23,101 --> 00:32:24,455
people who don't know what the goal
837
00:32:24,485 --> 00:32:27,155
is is that the most important action
838
00:32:27,155 --> 00:32:28,565
that you would like to measure on
839
00:32:29,075 --> 00:32:30,875
your website ie i'm going to select
840
00:32:30,935 --> 00:32:33,815
men will gore because that's whole the
841
00:32:34,085 --> 00:32:36,935
matter with technogym recognized goals which achieved
842
00:32:36,995 --> 00:32:38,945
you need to send them as a
843
00:32:39,005 --> 00:32:39,335
as an
844
00:32:39,405 --> 00:32:39,635
one
845
00:32:40,775 --> 00:32:43,085
i i'm gonna select the logo to
846
00:32:43,085 --> 00:32:44,855
be converted more than one village just
847
00:32:44,855 --> 00:32:46,955
for the book proposition as well because
848
00:32:47,495 --> 00:32:49,415
probably want us on during the visit
849
00:32:49,445 --> 00:32:49,715
camp
850
00:32:51,125 --> 00:32:53,945
the interesting contact me multiple times it's
851
00:32:53,945 --> 00:32:55,655
not making much sense but wouldn't have
852
00:32:55,655 --> 00:32:55,895
done it
853
00:32:56,855 --> 00:32:58,475
i saw this what i just what
854
00:32:58,475 --> 00:33:01,025
they do so same thing as last
855
00:33:01,025 --> 00:33:04,685
time nothing extraordinary is going to happen
856
00:33:04,685 --> 00:33:06,815
right now because i have not yet
857
00:33:07,895 --> 00:33:08,255
i
858
00:33:09,335 --> 00:33:12,155
i published my walk so now i
859
00:33:12,155 --> 00:33:14,075
can decide to publish it
860
00:33:16,265 --> 00:33:17,645
but in my case i'm going to
861
00:33:17,645 --> 00:33:19,685
use something that i have not yet
862
00:33:19,685 --> 00:33:21,005
shown you which is the preview and
863
00:33:21,005 --> 00:33:23,675
debug because if i publish it means
864
00:33:23,675 --> 00:33:25,505
finding enough to make some dimwit stuff
865
00:33:25,505 --> 00:33:26,945
but if you do it for real
866
00:33:27,365 --> 00:33:29,165
and that you mess up something up
867
00:33:29,585 --> 00:33:32,825
it means that's everybody's all the visitors
868
00:33:32,825 --> 00:33:33,545
who are going to go on your
869
00:33:33,545 --> 00:33:34,685
website when
870
00:33:35,255 --> 00:33:38,723
i probably send you some fake data
871
00:33:38,723 --> 00:33:40,086
on the wrong data on the six
872
00:33:40,089 --> 00:33:41,765
i do so it's a good practice
873
00:33:41,825 --> 00:33:44,105
to never publish straight to web just
874
00:33:44,105 --> 00:33:47,645
to prove you first notice okay and
875
00:33:47,705 --> 00:33:50,225
i want to see if my implementation
876
00:33:50,225 --> 00:33:54,995
is correct rather than directly publishing it
877
00:33:55,055 --> 00:33:55,325
live
878
00:33:55,955 --> 00:33:57,725
in fact using the preview mode it's
879
00:33:57,725 --> 00:34:01,925
like reviewing your content draft before publishing
880
00:34:01,925 --> 00:34:03,935
it so that's what i'm going to
881
00:34:03,935 --> 00:34:05,787
do here so in order to activate
882
00:34:05,855 --> 00:34:07,505
pretty much you need to enable it
883
00:34:07,505 --> 00:34:09,304
within the maximum talking about just so
884
00:34:09,304 --> 00:34:10,775
as i did and then you need
885
00:34:10,804 --> 00:34:13,145
to append the fourteen parameter at the
886
00:34:13,145 --> 00:34:15,574
end of the us if false
887
00:34:15,574 --> 00:34:18,125
the reason it doesn't work like like
888
00:34:18,125 --> 00:34:20,105
right now it's probably that's you need
889
00:34:20,105 --> 00:34:22,355
to clear your cache first so ctrl
890
00:34:22,355 --> 00:34:24,665
f five and then issue are lucky
891
00:34:25,205 --> 00:34:27,425
so as i do you get inside
892
00:34:27,425 --> 00:34:29,315
the preview mode which is activated here
893
00:34:29,705 --> 00:34:31,594
so here had preview monday studying your
894
00:34:31,594 --> 00:34:34,835
camp the first tag has been deployed
895
00:34:34,925 --> 00:34:35,735
which is the
896
00:34:35,735 --> 00:34:38,375
the page you want the fact that
897
00:34:38,375 --> 00:34:40,415
the page has been viewed the score
898
00:34:40,445 --> 00:34:43,355
tracking as not been yet filed and
899
00:34:43,355 --> 00:34:44,676
that's normal because they are not just
900
00:34:44,676 --> 00:34:46,889
scroll down up to fifty percent and
901
00:34:46,909 --> 00:34:48,725
intend to contact the target has not
902
00:34:48,725 --> 00:34:51,574
been deployed yet executed because they haven't
903
00:34:51,574 --> 00:34:52,864
yet to kick them get in touch
904
00:34:54,094 --> 00:34:55,655
just for the sake of the example
905
00:34:55,655 --> 00:34:57,125
you see if i scrolled down the
906
00:34:57,125 --> 00:34:58,775
page if i go up to fifty
907
00:34:58,775 --> 00:35:01,415
percent i get discouraged over here and
908
00:35:01,415 --> 00:35:04,625
discourage his executive okay so this is
909
00:35:04,625 --> 00:35:06,185
what the preview mode is about it's
910
00:35:06,185 --> 00:35:09,665
about showing you debugging and helping you
911
00:35:09,665 --> 00:35:11,585
in knowing if the tag that you
912
00:35:11,585 --> 00:35:13,565
implemented is walking on
913
00:35:14,255 --> 00:35:15,995
i want going to do anything anything
914
00:35:15,995 --> 00:35:17,405
with a creek and get in touch
915
00:35:17,465 --> 00:35:19,325
and if i'm lucky enough no matter
916
00:35:19,475 --> 00:35:20,825
what's going to happen the warheads that
917
00:35:20,885 --> 00:35:22,535
never will be filed in order to
918
00:35:22,535 --> 00:35:26,045
say hey you know what's the trigger
919
00:35:26,105 --> 00:35:28,265
that you implemented with the tag associated
920
00:35:28,265 --> 00:35:30,935
to it walked and it has been
921
00:35:31,235 --> 00:35:33,275
recorded bassist system so i'm going to
922
00:35:33,275 --> 00:35:34,295
pick on getting to
923
00:35:34,295 --> 00:35:36,845
ouch since that time kind of like
924
00:35:36,935 --> 00:35:38,885
as you can see the link click
925
00:35:38,885 --> 00:35:41,495
have been deployed and here i am
926
00:35:41,555 --> 00:35:43,205
getting it so it's great it's nice
927
00:35:43,205 --> 00:35:44,885
that the data has been sent
928
00:35:46,205 --> 00:35:48,365
to to maximal so i can now
929
00:35:48,421 --> 00:35:52,265
peacefully look over here and have in
930
00:35:52,265 --> 00:35:54,095
fact as you can see the gold
931
00:35:54,155 --> 00:35:56,945
which have been deployed so this is
932
00:35:56,945 --> 00:35:58,685
in fact what matt moore talking about
933
00:35:58,685 --> 00:36:00,935
jelly's abouts as they say dislike pushing
934
00:36:00,935 --> 00:36:02,825
your data collection to the next level
935
00:36:03,095 --> 00:36:05,825
by giving you the possibility to implement
936
00:36:06,635 --> 00:36:11,345
very complex tracking let's say method is
937
00:36:11,345 --> 00:36:14,645
edi thanks to a beckham kept soft
938
00:36:14,675 --> 00:36:16,895
cross shown like this you may have
939
00:36:16,895 --> 00:36:19,025
the feeling that's okay it's like super
940
00:36:19,055 --> 00:36:20,465
how to do it is like it's
941
00:36:20,465 --> 00:36:22,205
going to take me i what else
942
00:36:22,205 --> 00:36:23,945
to do i needed training and so
943
00:36:23,945 --> 00:36:26,375
on and so forth while just
944
00:36:26,405 --> 00:36:28,475
veteran just by watching this video watching
945
00:36:28,475 --> 00:36:30,964
this training let's say this conference you
946
00:36:30,964 --> 00:36:32,705
already learn a lot after all it's
947
00:36:32,705 --> 00:36:34,745
a lot about practice so in order
948
00:36:34,745 --> 00:36:36,755
to practise what you can do is
949
00:36:36,755 --> 00:36:38,585
exactly the way did it is like
950
00:36:38,825 --> 00:36:41,255
using this extension and use a javascript
951
00:36:41,285 --> 00:36:44,435
and css implement it on a website
952
00:36:44,435 --> 00:36:46,115
that you don't own and then
953
00:36:46,835 --> 00:36:49,052
send the data to a net to
954
00:36:49,052 --> 00:36:51,185
more website the twelve will be just
955
00:36:51,185 --> 00:36:53,197
for the sake of the demo just
956
00:36:53,197 --> 00:36:54,875
on the sake of practice and this
957
00:36:54,875 --> 00:36:56,075
is how you can learn a lot
958
00:36:56,525 --> 00:36:58,475
then you have as well unmet to
959
00:36:58,475 --> 00:37:00,965
move the quality of the food guide
960
00:37:01,055 --> 00:37:03,845
which is over here that you can
961
00:37:03,845 --> 00:37:04,925
you just need to type the tag
962
00:37:04,925 --> 00:37:06,095
manager and you will see in fact
963
00:37:06,095 --> 00:37:06,545
a fool
964
00:37:07,055 --> 00:37:10,055
guide over here from the from the
965
00:37:10,055 --> 00:37:12,305
net with cima and then at the
966
00:37:12,395 --> 00:37:14,495
end of the of the guide you
967
00:37:14,555 --> 00:37:16,625
even get a tag match of training
968
00:37:16,685 --> 00:37:19,295
also until jackie that's me again that's
969
00:37:19,805 --> 00:37:21,995
with full videos that you can watch
970
00:37:21,995 --> 00:37:24,425
expanding you everything that i just show
971
00:37:24,425 --> 00:37:26,495
you step by step in order for
972
00:37:26,495 --> 00:37:26,855
you guys
973
00:37:26,855 --> 00:37:29,735
i used to feel more confident with
974
00:37:30,965 --> 00:37:33,725
the the tag management system so that
975
00:37:33,725 --> 00:37:35,525
that's really what i wanted to show
976
00:37:35,525 --> 00:37:38,645
you as a said the didn't tell
977
00:37:38,645 --> 00:37:43,805
me yet let's do it sam
978
00:37:44,825 --> 00:37:48,125
the it's the basic and intermediate level
979
00:37:48,155 --> 00:37:50,015
of using a mat to move the
980
00:37:50,195 --> 00:37:51,935
majority to talking about joins in war
981
00:37:52,175 --> 00:37:54,425
this is about understanding what it is
982
00:37:54,425 --> 00:37:56,735
about and being able to play with
983
00:37:56,765 --> 00:37:58,625
the use user interface in order to
984
00:37:58,625 --> 00:38:01,055
get ready to make some data collection
985
00:38:01,865 --> 00:38:03,665
then of course have to accept some
986
00:38:03,665 --> 00:38:04,325
practice
987
00:38:04,715 --> 00:38:06,245
the effect of stuff to be used
988
00:38:06,245 --> 00:38:08,495
with it and the next spot which
989
00:38:08,495 --> 00:38:09,815
is about how to go to the
990
00:38:09,815 --> 00:38:12,605
next level is about knowing what we
991
00:38:12,605 --> 00:38:17,465
call the jews of the so that's
992
00:38:17,615 --> 00:38:18,905
my that's my
993
00:38:20,135 --> 00:38:24,770
i that's night presentation but the next
994
00:38:24,785 --> 00:38:26,045
but not have to move to the
995
00:38:26,045 --> 00:38:28,055
next level is ready to understand what
996
00:38:28,055 --> 00:38:30,095
is it that talia and how you
997
00:38:30,095 --> 00:38:31,655
cannot use it and why is it
998
00:38:31,655 --> 00:38:32,165
useful
999
00:38:33,365 --> 00:38:37,595
so here's the controversy around the tag
1000
00:38:37,625 --> 00:38:40,145
management system a time management system as
1001
00:38:40,145 --> 00:38:42,905
you can see is mostly other ties
1002
00:38:42,905 --> 00:38:47,075
for communication and marketing department guys now
1003
00:38:47,075 --> 00:38:48,335
though to tell them okay now you
1004
00:38:48,335 --> 00:38:50,255
have a super tools which can make
1005
00:38:50,255 --> 00:38:52,295
super complex things and you don't need
1006
00:38:52,775 --> 00:38:53,495
to rely on
1007
00:38:53,615 --> 00:38:55,145
the i t guys any more
1008
00:38:56,105 --> 00:38:58,115
that's the way it is advertise but
1009
00:38:58,115 --> 00:38:59,675
you have to know that's the way
1010
00:38:59,675 --> 00:39:01,775
you play it the way i show
1011
00:39:01,775 --> 00:39:03,065
you how to play with the tag
1012
00:39:03,065 --> 00:39:06,035
management system it is just one part
1013
00:39:06,035 --> 00:39:07,235
of it that's the part which is
1014
00:39:07,235 --> 00:39:10,925
the less techy that's fallen to advanced
1015
00:39:10,925 --> 00:39:13,685
and complex project you will need to
1016
00:39:13,685 --> 00:39:15,155
use what to call it that talia
1017
00:39:15,185 --> 00:39:15,725
which
1018
00:39:16,055 --> 00:39:18,965
dispatch rely on your i t deference
1019
00:39:19,295 --> 00:39:21,935
and will explain myself little bits
1020
00:39:24,155 --> 00:39:27,125
that little is that let's use another
1021
00:39:27,125 --> 00:39:29,915
example here in order for what i'm
1022
00:39:29,915 --> 00:39:31,655
expecting you to to make more sense
1023
00:39:32,165 --> 00:39:34,745
let's imagine for example that you would
1024
00:39:34,745 --> 00:39:37,355
like to collect other data for this
1025
00:39:37,355 --> 00:39:40,175
given page the hotel the page ok
1026
00:39:40,175 --> 00:39:41,945
you would like to push to maximal
1027
00:39:42,215 --> 00:39:43,895
decided that this gives
1028
00:39:43,985 --> 00:39:46,355
page this given piece of content has
1029
00:39:46,355 --> 00:39:48,095
been written by john okay
1030
00:39:49,519 --> 00:39:52,085
the problem here is that's the name
1031
00:39:52,085 --> 00:39:53,825
john is not on the page you
1032
00:39:53,834 --> 00:39:55,274
see i can i can look under
1033
00:39:55,274 --> 00:39:56,845
the page oh by the way of
1034
00:39:56,893 --> 00:40:00,485
john okay bad example i'm going to
1035
00:40:00,485 --> 00:40:02,435
say like it's written by jones okay
1036
00:40:02,735 --> 00:40:06,455
to get to know though joe dublin
1037
00:40:06,965 --> 00:40:08,345
i don't have any johnny on the
1038
00:40:08,345 --> 00:40:09,335
page ok so
1039
00:40:09,425 --> 00:40:13,865
that's that's problematic because i cannot send
1040
00:40:13,865 --> 00:40:15,395
this data to know more than me
1041
00:40:15,455 --> 00:40:17,412
as a webmaster i know that johnny
1042
00:40:17,412 --> 00:40:20,735
who was just given page so how
1043
00:40:20,735 --> 00:40:23,195
can i do this i was just
1044
00:40:23,195 --> 00:40:24,695
with the time my jailed away showed
1045
00:40:24,725 --> 00:40:27,605
to you i cannot between let's add
1046
00:40:27,605 --> 00:40:29,495
to the contribution of the
1047
00:40:29,555 --> 00:40:32,345
eighty guys thanks to that idea i
1048
00:40:32,345 --> 00:40:35,525
could make this data available because you
1049
00:40:35,525 --> 00:40:38,435
know within your internal system your cms
1050
00:40:38,435 --> 00:40:41,045
for example or annual database that this
1051
00:40:41,045 --> 00:40:42,875
is john the world the content because
1052
00:40:42,905 --> 00:40:44,615
on your cms you have the possibility
1053
00:40:44,615 --> 00:40:47,015
to insult the data that the auto
1054
00:40:47,015 --> 00:40:48,695
focus on board is just that you
1055
00:40:48,695 --> 00:40:49,655
decided to know
1056
00:40:50,185 --> 00:40:51,625
up on the page but you need
1057
00:40:51,625 --> 00:40:53,035
this information in order to send it
1058
00:40:53,065 --> 00:40:53,425
to met
1059
00:40:54,475 --> 00:40:57,145
so what you need to play with
1060
00:40:57,145 --> 00:40:58,285
what you need to have here is
1061
00:40:58,285 --> 00:41:00,235
what we call it that area which
1062
00:41:00,235 --> 00:41:03,265
consists of a piece of additional code
1063
00:41:03,565 --> 00:41:05,755
that you add on the page in
1064
00:41:05,755 --> 00:41:08,035
order for met with a module to
1065
00:41:08,035 --> 00:41:10,195
be able to grab this information and
1066
00:41:10,195 --> 00:41:12,415
then push it out to the system
1067
00:41:13,075 --> 00:41:14,605
as it consists of lines of
1068
00:41:14,635 --> 00:41:17,305
cut that ad like this like this
1069
00:41:17,305 --> 00:41:20,605
one therapy on on the page and
1070
00:41:20,605 --> 00:41:23,335
of course here what we call devalue
1071
00:41:23,785 --> 00:41:27,565
are written in programming language most of
1072
00:41:27,565 --> 00:41:29,725
the time it's peach peach all was
1073
00:41:29,725 --> 00:41:32,275
a language that you'll def seems he
1074
00:41:32,275 --> 00:41:34,345
is familiar with in order to fetch
1075
00:41:34,345 --> 00:41:34,765
the data
1076
00:41:34,795 --> 00:41:37,375
bays require the data that you want
1077
00:41:37,405 --> 00:41:39,325
and then make it available for you
1078
00:41:39,415 --> 00:41:40,795
within what we call it that and
1079
00:41:40,795 --> 00:41:42,715
a jar that you can afterwards
1080
00:41:44,245 --> 00:41:46,765
get within the system so for the
1081
00:41:46,765 --> 00:41:48,715
sake of the example where i'm going
1082
00:41:48,715 --> 00:41:50,455
to do that i would go back
1083
00:41:50,725 --> 00:41:53,033
over here and i'm going to add
1084
00:41:53,395 --> 00:41:56,575
physical use this is definitely a thing
1085
00:41:56,965 --> 00:41:58,405
so i just was going to do
1086
00:41:58,405 --> 00:42:01,645
here i'm gonna just name like nato
1087
00:42:03,715 --> 00:42:05,065
then i'm going to give him the
1088
00:42:05,065 --> 00:42:07,585
name which is as i said it's
1089
00:42:07,585 --> 00:42:08,785
going to dejan so
1090
00:42:09,895 --> 00:42:11,035
yips so
1091
00:42:12,535 --> 00:42:15,565
journeys and i should be good to
1092
00:42:16,165 --> 00:42:18,715
okay so this is what i have
1093
00:42:18,715 --> 00:42:20,125
now i have that idea on the
1094
00:42:20,125 --> 00:42:23,605
page with valuable which is a though
1095
00:42:23,618 --> 00:42:25,765
which has a value which is johnny
1096
00:42:26,905 --> 00:42:28,615
and what i can do now within
1097
00:42:28,615 --> 00:42:30,417
the tag management system since was going
1098
00:42:30,417 --> 00:42:33,025
to go back on it gibbs amendment
1099
00:42:33,025 --> 00:42:36,505
system doesn't create this valuable and you're
1100
00:42:36,505 --> 00:42:39,235
gonna see that we can grab this
1101
00:42:39,235 --> 00:42:42,085
value and make it available for the
1102
00:42:42,115 --> 00:42:43,375
time angeles i'm going to go over
1103
00:42:43,375 --> 00:42:45,925
here and i'm gonna select what we
1104
00:42:45,925 --> 00:42:47,005
call the the
1105
00:42:47,035 --> 00:42:48,448
thirty yo i'm going to give it
1106
00:42:48,448 --> 00:42:51,775
the name which is explicit on which
1107
00:42:51,775 --> 00:42:53,425
of course correspond to the thirty one
1108
00:42:53,545 --> 00:42:55,735
that i created which is auto and
1109
00:42:55,735 --> 00:42:58,225
now is going to make a bridge
1110
00:42:58,285 --> 00:43:02,455
between the tag manager and the
1111
00:43:03,595 --> 00:43:06,295
and that talia and now i need
1112
00:43:06,325 --> 00:43:07,645
to ask my several cat how can
1113
00:43:07,645 --> 00:43:09,205
i push it to the system so
1114
00:43:09,205 --> 00:43:10,733
in my case i'm going to
1115
00:43:11,965 --> 00:43:15,595
i hook related to it's just thinking
1116
00:43:15,595 --> 00:43:18,612
about disease that's going to be accustomed
1117
00:43:18,625 --> 00:43:20,755
i mentioned i'm going to go over
1118
00:43:20,755 --> 00:43:23,185
here and we'll create a custom dimension
1119
00:43:23,965 --> 00:43:25,375
the custom dimensions going to be a
1120
00:43:25,375 --> 00:43:27,895
detection level going to be a photo
1121
00:43:28,195 --> 00:43:30,027
is going to be active and that's
1122
00:43:30,115 --> 00:43:31,795
all for the people who don't know
1123
00:43:31,795 --> 00:43:32,125
what is
1124
00:43:32,215 --> 00:43:35,155
custom dimension its and it's and then
1125
00:43:35,155 --> 00:43:37,435
trish that we create in metamora which
1126
00:43:37,435 --> 00:43:40,465
is custom sickness it doesn't exist by
1127
00:43:40,465 --> 00:43:43,825
default it's just it's correspond to what
1128
00:43:43,825 --> 00:43:45,385
your website collect that met them was
1129
00:43:45,385 --> 00:43:47,215
the entry fight so that's why it's
1130
00:43:47,215 --> 00:43:49,795
a custom one then i just created
1131
00:43:49,795 --> 00:43:51,295
it you know to be able to
1132
00:43:51,355 --> 00:43:52,285
have a place where
1133
00:43:52,285 --> 00:43:54,715
where to send the data to within
1134
00:43:55,585 --> 00:43:58,976
within maximum and that's mostly it's what
1135
00:43:58,976 --> 00:44:00,595
they need to do now is just
1136
00:44:00,595 --> 00:44:04,165
to do in fact correct this given
1137
00:44:04,855 --> 00:44:06,835
type because this tag is the one
1138
00:44:06,895 --> 00:44:08,935
dealing with the page you and i
1139
00:44:08,965 --> 00:44:11,455
just want to modify this one and
1140
00:44:11,455 --> 00:44:12,445
say every time
1141
00:44:12,445 --> 00:44:14,575
and the the page is going to
1142
00:44:14,575 --> 00:44:16,735
be loaded i want as well to
1143
00:44:16,735 --> 00:44:19,765
send information dealing with the auto because
1144
00:44:19,795 --> 00:44:22,135
i want to know who what the
1145
00:44:22,135 --> 00:44:23,305
page so i'm going to go over
1146
00:44:23,305 --> 00:44:26,635
how they can select the the thirty
1147
00:44:26,635 --> 00:44:28,795
one valuable that they created and now
1148
00:44:29,185 --> 00:44:31,015
if i'm lucky enough on small one
1149
00:44:31,195 --> 00:44:32,605
but not not going to publish
1150
00:44:32,725 --> 00:44:35,305
and just understand pretty much that's if
1151
00:44:35,335 --> 00:44:37,555
i've done this thing properly patients each
1152
00:44:38,095 --> 00:44:41,724
photo showing up within no met and
1153
00:44:41,935 --> 00:44:43,855
so on small i'm going to go
1154
00:44:44,155 --> 00:44:46,555
over here within the visit club showing
1155
00:44:46,555 --> 00:44:49,105
you that so far the information is
1156
00:44:49,195 --> 00:44:51,325
not collected did it via the page
1157
00:44:51,325 --> 00:44:52,735
or here for example fight
1158
00:44:52,888 --> 00:44:54,445
all my mouse on this page i
1159
00:44:54,460 --> 00:44:55,675
not know who is the author of
1160
00:44:55,675 --> 00:44:57,895
the page that now if i'm lucky
1161
00:44:57,895 --> 00:44:59,335
enough and if i could make some
1162
00:44:59,342 --> 00:45:03,355
screen preview mode like this ceps okay
1163
00:45:03,565 --> 00:45:05,605
so here the page has been loaded
1164
00:45:05,665 --> 00:45:08,515
so nobody the valuable should have been
1165
00:45:08,515 --> 00:45:09,595
sent as well so i'm going to
1166
00:45:09,608 --> 00:45:11,755
look at that and are you here
1167
00:45:11,755 --> 00:45:12,925
we've ended today i know
1168
00:45:12,955 --> 00:45:14,995
details no to name johnny which is
1169
00:45:14,995 --> 00:45:16,915
exactly what they wanted and if i
1170
00:45:16,915 --> 00:45:19,195
look at the met to move configuration
1171
00:45:19,255 --> 00:45:22,105
nobody on small i should have ah
1172
00:45:22,105 --> 00:45:24,025
yes yeah that you see custom dimensions
1173
00:45:24,055 --> 00:45:27,175
index one but eugenie's that's perfect so
1174
00:45:27,175 --> 00:45:29,725
i can now go back we didn't
1175
00:45:29,725 --> 00:45:31,345
they matter more i can refresh my
1176
00:45:31,375 --> 00:45:33,085
page and normally if i
1177
00:45:33,115 --> 00:45:34,885
i although my mouse over the page
1178
00:45:34,885 --> 00:45:36,265
as you can see that was accustomed
1179
00:45:36,265 --> 00:45:39,175
i mention named auto equal journeys which
1180
00:45:39,175 --> 00:45:41,485
is damien this page has been written
1181
00:45:41,575 --> 00:45:43,675
by jonny so if i gave up
1182
00:45:43,765 --> 00:45:46,106
getting behavioral issues see photo and i
1183
00:45:46,106 --> 00:45:48,745
should see the name johnny if i'm
1184
00:45:48,955 --> 00:45:49,675
lucky enough
1185
00:45:50,905 --> 00:45:54,415
it's loading the page it's a chips
1186
00:45:54,415 --> 00:45:56,335
over their health that's the reason white
1187
00:45:56,357 --> 00:45:58,075
sticking some time and shows you can
1188
00:45:58,075 --> 00:45:59,663
see i get to report a photo
1189
00:45:59,663 --> 00:46:02,095
with giannis and then it gets different
1190
00:46:02,095 --> 00:46:03,595
pitches which have been written by john
1191
00:46:04,615 --> 00:46:07,375
and that's everything that i wanted to
1192
00:46:07,375 --> 00:46:10,495
show you for the thought to dish
1193
00:46:11,455 --> 00:46:13,135
and when they look at the different
1194
00:46:13,135 --> 00:46:15,505
questions which are asked within the chat
1195
00:46:15,505 --> 00:46:16,855
for the people to what the chance
1196
00:46:16,855 --> 00:46:19,675
to to watch it i just would
1197
00:46:19,675 --> 00:46:21,625
like to say thank you for all
1198
00:46:21,625 --> 00:46:24,295
the people were attending it today i
1199
00:46:24,295 --> 00:46:26,575
think we and can tell the lead
1200
00:46:26,605 --> 00:46:29,545
say technical issues so that that's great
1201
00:46:29,545 --> 00:46:31,165
that we organize this for him
1202
00:46:31,165 --> 00:46:33,805
back to the camp issue of any
1203
00:46:33,895 --> 00:46:36,175
any questions dealing with madam we're talking
1204
00:46:36,175 --> 00:46:37,555
about jail just feel free to send
1205
00:46:37,555 --> 00:46:39,295
them spoof i met the moon camp
1206
00:46:39,355 --> 00:46:41,965
adult also a contact form offered free
1207
00:46:41,965 --> 00:46:44,395
as well to send directly your questions
1208
00:46:45,685 --> 00:46:48,325
derek is proof spoof metrics that we
1209
00:46:48,325 --> 00:46:50,455
have right now running at the moment